Why is SMS marketing important for my ecommerce business?
SMS marketing offers unmatched reach and deliverability. Unlike email, SMS messages are opened within minutes and don’t end up in spam folders. This makes it ideal for time-sensitive offers, transactional alerts, and customer engagement.
What’s the difference between promotional SMS and transactional SMS?
Promotional SMS: Used for marketing offers, discounts, or new product launches, typically sent during specific hours. Transactional SMS: Sent for critical updates like OTPs, order confirmations, or alerts, delivered instantly, 24/7.
How do SMS automation flows help?
SMS automation flows allow you to send messages based on triggers, such as abandoned carts, order updates, or customer birthdays. This ensures timely, personalized communication without manual intervention.
Can I integrate SMS marketing with my CRM or ecommerce platform?
Yes. Our SMS marketing tool integrates seamlessly with Shopify, WooCommerce, Magento, Zoho CRM, and other platforms so that you can manage contacts, trigger messages, and track results in one place.
What is SMS deliverability and how do you ensure high deliverability % and reach?
SMS deliverability refers to the percentage of messages that actually reach recipients’ phones. We use direct telecom routes, DLT-compliant sender IDs, and real-time monitoring to ensure your messages bypass spam filters and reach your audience instantly.
Is SMS marketing compliant with regulations in India?
Yes. We ensure all messages are sent via DLT-registered sender IDs and follow TRAI guidelines for timing, consent, and opt-out options — keeping your campaigns compliant.
How can I measure SMS campaign performance?
Our analytics dashboard shows delivery rates, open rates, click-through rates and conversion tracking so you can measure ROI and optimize future campaigns.
How quickly are SMS messages delivered?
Most SMS messages are delivered within seconds. Transactional messages like OTPs are prioritized for instant delivery, while promotional messages follow TRAI-approved time slots.